Psychology Colloquium I just finished attending a lecture on Decision Making by Dr. Scott Plous. He mostly discussed issues with memory; and, how in the decision-making process certain factors are often overlooked... such as the context of a question. Losses hurt more than gains please. People are risk-seeking when it comes to losses and risk-averse regarding gains. Memories are malleable and prone to influence. One thing this brought to mind for me is that when I take multiple choice tests I think I sometimes get an answer wrong even though I really knew the answer, due to the wording of the question--especially when it's multiple choice. Often all of the answers seem right to me.
Monday, March 08, 2004
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